Doorbell, the first product from Candian startup Smibs, is now commercially available after over a year of private and public beta testing. The service is “sales software for non-sales people” meant to help small businesses complete sales tasks without having to assign dedicated personnel to the role, and competes with other CRM services like Highrise.
The service has changed pretty significantly since we first covered it last June. The most obvious change is a complete UI redesign, which ditches the drab colors in favor of something much sleeker and more intuitive. Founder Peter Urban says that the site has a strong emphasis on using AJAX to decrease load times and increase efficiency, and has adopted more of a webtop control panel. The site has also added a new feature that allows you to ‘attach’ Emails to certain contacts by including a special Doorbell address in your mail client’s BCC field, and will be adding more social features, like the ability to monitor your contacts’ Twitter conversations, in the near future.
